71
The case went to the United States Supreme Court and the Circuit Court of
Appeals decision was now reversed favoring Gaines & Co. Two years later the
Prohibition period started in the United States.
The painting in this 1949
advertisement is an
image of James Crow and
the Marquis De Lafayette
in 1825.
In 1833 James Crow,
a Scotsman, was
employed by Oscar
Pepper in his
distillery in Glenn
‟
s
Creek, Woodford County, Kentucky. It was there that Crow perfected the art of
making sour mash whisky. Today the Pepper distillery is operated by Labrot &
Graham (subsidiary of Brown-Forman).
On June 8, 1904, Gaines
“
Old Crow
”
trademark was registered. On May 23, 1957,
the trademark was transferred from National Distillers Products Corporation to
National Distillers and Chemical Corporation through a company name change.
On June 15, 1987, the
“
Old Crow
”
trademark was transferred from National to
the James B. Beam Distilling Co. On August 4, 1988, the trademark was
transferred by company name change to Jim Beam Brands Company.
A comment on Old Crow:
In 1905 Carrie Nation wrote in her
The Use and Need of the Life of a Carry A. Nation
“…there is a sign: „
Old Crow Whiskey.
‟
This is slandering the crow, for there is
not a crow or vulture that will use a drop of this slop.
”